Friday, 22 May 2015

Can non-traditional trademarks be registered in India?

Yes, non- traditional trademarks like three-dimensional marks, shape marks, sound marks, holograms, sole colour marks and colour combination marks can be registered in India.

Please note that any mark which is capable of being graphically represented, prima facie qualifies for trademark registration in India.
In view of the aforesaid, non-traditional trademarks like taste and smell marks are not deemed registrable under the Indian trademark law.

For further information on how a non-traditional trademarks be registered in India, please write to us at

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